Press release - Ratings
October 1, 2024
‘Good Morning America’ Wins Premiere Week for the 13th Consecutive Season
With 2.6 Million Viewers, ‘GMA’ Draws Its Largest Audience in 6 Weeks
‘GMA’ Outperforms CBS Across the Board for the Week, Leads in Total Viewers and Adults 25-54 for the Last 1,341 Weeks
“Good Morning America” opened the 2024-2025 season ranked as America’s No. 1 morning newscast in Total Viewers (2.632 million) for the week of Sept. 23, 2023, based on Live + Same Day Data from Nielsen Media Research. “GMA” won premiere week for the 13th consecutive season — since the 2012-2013 season.
- “GMA” improved on the previous week in Total Viewers (+5% – 2.632 million vs. 2.511 million) and Adults 25-54 (+5% – 444,000 vs. 421,000), drawing its largest overall audience in 6 weeks — since w/o 8/12/24.
- “GMA” narrowed its margins with “Today” versus the previous week in Adults 25-54 (-7% – 223,000 vs. 240,000), posting its closest performance in 4 weeks — since w/o 8/26/24.
- “GMA” (2.532 million, 444,000 and 275,000, respectively) defeated “CBS Mornings” (2.093 million, 383,000 and 252,000, respectively) across the board: Total Viewers (+539,000), Adults 25-54 (+61,000) and Adults 18-49 (+23,000). “GMA” led “CBS Mornings” in Total Viewers and Adults 25-54 for the last 1,341 weeks overall — since w/o 1/18/99.
Emmy® Award-winning “Good Morning America,” featuring the anchor team of Robin Roberts, George Stephanopoulos, Michael Strahan and chief meteorologist Ginger Zee, airs live Monday-Friday (7:00-9:00 a.m. EDT) on ABC. Simone Swink is the executive producer.
MORNING NEWS (Week of Sept. 23, 2024):
| TOTAL VIEWERS | ADULTS 25-54 | ADULTS 18-49 | HOUSEHOLDS | |
| GOOD MORNING AMERICA | 2,632,000 | 0.4/ 9; 444,000 | 0.2/ 8; 275,000 | 1.8/12 |
| TODAY | 2,601,000 | 0.5/13; 667,000 | 0.3/13 438,000 | 1.7/12 |
| CBS MORNINGS | 2,093,000 | 0.3/ 8; 383,000 | 0.2/ 7; 252,000 | 1.4/10 |
Source: The Nielsen Company, NTI Total Viewers, Adults 25-54 and Adults 18-49 Live + SD Current Week (w/o 9/23/24), Previous Week (w/o 9/16/24) and Year-Ago Week (w/o 9/25/23). Beginning 8/31/20, national ratings also include Out of Home (OOH) viewing. Averages based on regular telecasts.
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ABC News Media Relations
Jordan Littlejohn
jordan.littlejohn@abc.com