Press Release

November 24, 2021

‘The Rookie’ Ties Biggest Single Lift for Any Broadcast Show This Season in Viewers

Live+7 Day Ratings for Week of Nov. 8, 2021 (Week No. 8):

 

‘The Rookie’ Ties Biggest Single Lift for Any Broadcast Show This Season in Viewers

 

‘The Rookie’ Scores Its Largest-Ever Playback Lift, While ‘Big Sky’ Delivers a Playback Season High

PR_RookieTies_11:24:21

ABC/Raymond Liu, ABC/Michael Moriatis*

Series photos are available here.

During the week of Nov. 8, 2021, ABC delivered the Top 2 broadcast gainers in TV playback in Total Viewers with “The Rookie” (+136%) – No. 1 and “Big Sky” (+127%) – No. 2.

 

With a jump of +136% in Total Viewers from Live+Same Day to Live+7, ABC’s “The Rookie” tied the biggest single lift for any broadcast program on any network so far this season and scored its largest-ever playback increase. “Big Sky” also posted its biggest playback growth this season (+127%).

  • After seven days of viewing across all linear and digital platforms this season, “Big Sky” grows to 7.9 million Total Viewers (up +172% over its L+SD average) and “The Rookie” averages 7.8 million viewers (+179%).

 

Among Adults 18-49, “The Rookie” (+167%) and “Big Sky” (+133%) also stood as the week’s only two programs on the major networks to more than double their initial Live+Same Day ratings.

  • After seven days of multiplatform viewing this season, “The Rookie” delivers a 1.5 rating in Adults 18-49 (up +400% over its L+SD rating) and “Big Sky” posts a 1.3 rating (+333%).

 

Source: The Nielsen Company, National Live+7 Day and ABC Multiplatform+7 Day vs. Live+Same Day Program Ratings, week No. 8 = 11/8-11/14/21, 2021-22 STD=9/20-11/14/21 excludes repeats and programs < 5 minutes.

 

*COPYRIGHT ©2021 American Broadcasting Companies, Inc. All photography is copyrighted material and is for editorial use only. Images are not to be archived, altered, duplicated, resold, retransmitted or used for any other purposes without written permission of ABC. Images are distributed to the press in order to publicize current programming. Any other usage must be licensed. Photos posted for Web use must be at the low resolution of 72dpi, no larger than 2×3 in size.

 

Contact
Salima Merchant
salima.merchant@disney.com

Media Relations

Salima Merchant

Ratings/Viewership

Michaela Zukowski

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