Summer Fun & Games Lands ABC as Sunday’s Most-Watched Network
All Three Summer Fun & Games Series Post Gains Over Last Original Telecasts
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ABC Sunday Primetime (7:00-11:00 p.m. – 4.4 million and 0.6/5 in AD18-49):
With its Summer Fun & Games lineup returning to originals for the first time in three weeks, ABC ranked as Sunday’s most-watched network (4.4 million) in the Live+3 Day numbers, beating its nearest competition on the night by 19% (CBS = 3.7 million).
· “Celebrity Family Feud” grew over its last original telecast in both Total Viewers (5.4 million vs. 5.0 million) and Adults 18-49 (+14% – 0.8/6 vs. 0.7/5). In addition, ABC’s “Celebrity Family Feud” outdrew CBS’ “Big Brother” head-to-head in the 8 p.m. hour by 17% in Total Viewers (5.4 million vs. 4.6 million).
· “The Chase” built by 13% among Total Viewers (4.4 million vs. 3.9 million) and held even among Adults 18-49.
· “To Tell the Truth” improved by 12% in Total Viewers (3.7 million vs. 3.3 million) to draw its 2nd-largest audience this summer and by 20% among Adults 18-49 (0.5/4 vs. 0.4/3).
Source: The Nielsen Company, National Live+3 Day Program Ratings, 7/18/21. Beginning 8/31/20, National Program Ratings also include Out of Home (OOH) viewing.
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