Jan. 13, 2021
Quick Take for Friday, Jan. 8, 2021
(National Live+3 Day Program Ratings)
ABC’s ‘Shark Tank’ Returns to Rank as Friday’s No. 1 Show in Adults 18-49
Show Grows by Double Digits to Season Highs
“Shark Tank” (8:00-9:01 p.m. – 5.5 million and 1.0/7 in AD18-49):
With its first original telecast in 4 weeks, ABC’s “Shark Tank” returned to rank as Friday’s No. 1 program among Adults 18-49 (1.0/7). In fact, “Shark Tank” stood as the night’s highest-rated program on each of its last 5 telecasts with Adults 18-49. In addition, “Shark Tank” was Friday’s No. 1 show in Teens 12-17 (0.4/5-tie).
“Shark Tank” soared over its most-recent original telecast (on 12/11/20) by 17% in Total Viewers (5.5 million vs. 4.7 million) to draw its largest audience of the season and by 25% in Adults 18-49 (1.0/7 vs. 0.8/5) to match its highest-rated telecast this season.
Source: The Nielsen Company, National Live+3 Day Program Ratings, 1/8/21. Beginning 8/31/20, National Program Ratings also include Out of Home (OOH) viewing.
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