Oct. 13, 2020
Quick Take for Monday, Oct. 12, 2020
(National Live+Same Day Program Ratings)
ABC Ranks as Monday’s No. 1 Entertainment Network in Adults 18-49
‘Dancing with the Stars’ Is Night’s No. 1 Entertainment Show
in Total Viewers for 5th Week Running
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ABC Monday Primetime (8:00-11:00 p.m. – 5.1 million and 0.7/4 in AD18-49):
· ABC ranked as Monday’s No. 1 entertainment network among Adults 18-49 (0.7/4), leading NBC (0.5/3) and CBS (0.5/3) by 40% each.
“Dancing with the Stars” (8:00-10:00 p.m. – 6.3 million and 0.9/5 in AD18-49):
· ABC’s “Dancing with the Stars” stood as Monday’s No. 1 entertainment program in Total Viewers (6.3 million), ranking as the night’s top entertainment show for the 5th week running.
· “Dancing with the Stars” built over the prior week by 9% in Total Viewers (6.3 million vs. 5.8 million) and held even week to week among Adults 18-49 (0.9/5).
· “Dancing with the Stars” was the No. 1 entertainment program in the 2-hour time slot in both Total Viewers (6.3 million) and Adults 18-49 (0.9/5). In addition, the ABC unscripted show outdrew Fox’s MLB coverage by 58% in Total Viewers (6.3 million vs. 4.0 million) to rank as the No. 1 broadcast program in the time period.
Source: The Nielsen Company, National Live+Same Day Program Ratings, 10/12/20. Beginning 8/31/20, National Program Ratings also include Out of Home (OOH) viewing.
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